India’s agritech sector continues to attract investor interest as startups work toward solving deep-rooted challenges in farming, sustainability, and rural livelihoods. Among them, Cropcoin (Pehle Jaisa) is emerging as a key player focused on agricultural waste management and soil health.
The Gurugram-based startup has raised ₹12 crore in a pre-Series A funding round led by Unicorn India Ventures, with participation from existing investor Climate Angels.
This follows its earlier funding milestones, including $300K raised in June last year co-led by Pantnagar Capital and Climate Angels, along with $169K in a prior seed round.
Turning Agricultural Waste into Value
Founded in 2022 by Pankaj Pandey and Ehtesham Farooqui, Cropcoin is addressing one of agriculture’s most overlooked challenges waste management at the farm level.
The company enables poultry and dairy farms to convert animal waste into organic fertilisers and bio-stimulants directly at the source. This approach not only improves farm hygiene but also creates new income streams for farmers.
By transforming waste into high-value agricultural inputs, Cropcoin is helping build a circular and sustainable farming ecosystem.
Driving Soil Health and Sustainable Farming
Cropcoin’s core mission goes beyond waste management. The startup is focused on reviving soil health and reducing dependence on chemical fertilisers, a growing concern in Indian agriculture.
Its solutions aim to:
- Improve soil fertility and biodiversity
- Reduce greenhouse gas emissions
- Lower input costs for farmers
- Enable the production of chemical-free, safer food
The company has introduced a range of bio-products designed to restore soil quality while maintaining agricultural productivity.
Rapid Growth Across Key Markets
Cropcoin has demonstrated strong traction over the past year, with:
- 3x revenue growth
- Expansion of its farmer network from 20,000 to 70,000 farmers
- Presence across Bihar, Jharkhand, and Manipur
The company is now on track to achieve an annual recurring revenue (ARR) of ₹10 crore, while maintaining a capital-efficient model with minimal burn.
Expanding Across 66 Districts
The newly raised capital will be used to significantly scale operations. Cropcoin plans to:
- Expand from 10 districts to all 66 districts across Bihar and Jharkhand
- Grow its farmer base to over 1.5 lakh farmers
- Strengthen its footprint in Northeast India
This expansion is expected to deepen the startup’s impact in regions where agriculture remains a primary livelihood.
Building the Future of Sustainable Agriculture
Cropcoin’s growth reflects a larger shift toward climate-conscious agriculture, where startups are leveraging technology and innovation to solve environmental and economic challenges simultaneously.
By focusing on waste-to-value solutions, the company is contributing to:
- Climate resilience in farming
- Improved rural incomes
- Sustainable food production systems
The Road Ahead
As India moves toward more sustainable agricultural practices, startups like Cropcoin are playing a crucial role in reshaping how farming ecosystems operate.
With strong investor backing, rapid farmer adoption, and a clear expansion roadmap, Cropcoin is positioning itself as a key enabler of sustainable agriculture in India.
In a sector often defined by traditional practices, Cropcoin’s model signals a powerful shift where waste becomes a resource, and sustainability becomes a driver of growth.
By : Vanshika Tayal
