Super.money Acquires BharatX to Enhance Credit Offerings on UPI

Unified Payments Interface (UPI) app Super.money has acquired fintech startup BharatX to bolster its credit services, particularly in checkout financing. However, the financial details of the deal remain undisclosed.

Following the acquisition, BharatX’s core team will integrate with Super.money, leveraging their expertise and technology to enhance the super app’s UPI-based credit solutions. The move aligns with Super.money’s vision of making financial services more accessible by offering seamless, paperwork-free credit options.

Super.money has taken over BharatX’s technology, intellectual property (IP), and team as part of the deal. Meanwhile, BharatX will continue to operate temporarily to manage its existing loan cycles before fully winding down.

Super.money was launched in June last year by e-commerce giant Flipkart to provide payments, credit, deposits, and other digital financial services. The platform has grown significantly, ranking among the top 10 UPI apps in terms of transaction volume.

Currently, PhonePe leads the UPI market with a 47.67% share, followed by Google Pay (36.38%) and Paytm (6.78%). The acquisition of BharatX is expected to strengthen Super.money’s position in the competitive digital payments landscape by enhancing its credit offerings.

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R. Chandra

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