Direct-to-consumer dairy and daily essentials brand Doodhvale Farms has raised $1 million in a follow-on funding round from its existing investor, Atomic Capital Fund I. The fresh investment will help the company expand into new markets, strengthen its technology capabilities, and accelerate growth across its D2C business. The latest funding comes less than two years after Doodhvale Farms secured $3 million in a Series A round co-led by Atomic Capital and Singularity Early Opportunities Fund in November 2024.
Fresh Capital to Drive Expansion and Technology Investments
Doodhvale Farms plans to utilise the newly raised funds to expand its presence across existing and new markets while investing in product innovation and technology.
The company will also strengthen its AI capabilities to improve demand forecasting, optimise delivery routes, and enhance operational efficiency as it scales its direct-to-consumer business.
These investments are expected to support faster deliveries, better inventory management, and an improved customer experience.
Building a Vertically Integrated Dairy Brand
Founded by Aman J. Jain, Doodhvale Farms operates a vertically integrated farm-to-home model that delivers fresh dairy products and daily essentials directly to consumers.
The company currently serves customers across Delhi-NCR, Chandigarh, Ambala, Karnal, and Meerut, while shipping value-added products such as ghee and wood-pressed oils to customers across India.
Its vertically integrated supply chain enables the company to maintain product quality while ensuring efficient distribution and customer convenience.
Strong Growth Across Direct-to-Consumer Business
According to the company, its direct-to-consumer business nearly doubled over the past year, driving an overall revenue growth of approximately 65%.
Today, nearly 90% of Doodhvale Farms’ revenue comes from its D2C operations, highlighting the growing consumer preference for doorstep delivery of fresh dairy and essential household products.
The company also noted that value-added products contribute around 35% of its total revenue, reflecting increasing demand beyond traditional milk offerings.
Expanding Beyond Dairy
While milk and dairy products remain at the core of its business, Doodhvale Farms has steadily diversified its product portfolio.
The company now offers protein-focused nutrition products alongside household staples such as atta and wood-pressed oils, positioning itself as a broader daily essentials brand for Indian households.
This diversification aligns with the company’s strategy of increasing customer engagement through a wider range of recurring household purchases.
Focused on Scaling the Next Phase of Growth
Over the next 12 to 18 months, Doodhvale Farms plans to enter additional cities, strengthen its presence in existing markets, and more than double its business.
With continued backing from Atomic Capital Fund I and growing momentum in its D2C operations, the company aims to leverage technology, AI-driven logistics, and product expansion to strengthen its position in India’s rapidly evolving dairy and daily essentials market.
By : Vanshika Tayal
