Jobs and career platform Apna.co has launched a multilingual AI Calling Agent designed to automate interviews and reduce hiring timelines by nearly half.
Powered by Apna’s proprietary Agentic-AI stack, Blue Machines, the tool initiates voice interviews instantly after a job is posted and can handle 10,000+ conversations in parallel across Hindi, English, and multiple regional languages.
According to the company, the system delivers 80%+ connection rates, compared to 30% via manual calling. Recruiters gain instant transcripts, audio highlights, and AI-generated shortlists directly on their dashboards.
The launch builds on Apna’s broader AI-driven hiring push. Earlier this year, it rolled out AI Job Prep, a candidate-facing mock interview platform that has seen 7.6 lakh+ simulated interviews and 39 lakh minutes of engagement, with strong adoption among Gen Z in metros and tier-II cities.
“Recruiters spend countless hours chasing calls instead of meeting qualified candidates. That’s the gap we set out to bridge,” said Nirmit Parikh, Founder & CEO of Apna.co. “By embedding our AI Calling Agent into every job post, we’re putting enterprise-grade automation into the hands of lakhs of MSMEs and enterprises across India.”
The AI Calling Agent also tailors interviews to job roles, scores answers in real time, and follows up across calls, WhatsApp, and email. Together with AI Job Prep, Apna is building a faster, tech-first hiring ecosystem for India.
By: Arushi Agarwal




