In a world increasingly driven by frictionless experiences, Mumbai-based fintech startup Seven is taking a bold step toward making payments as seamless as a wave of the hand.
The company, known for its sleek and futuristic 7 Ring—a contactless payment smart ring—has raised ₹4 crore in a pre-Series A round led by Venture Catalysts. Existing backer Vinners and Anchorage Capital Partners (backed by the Sheth family office) also participated in the round.
With this new injection of capital, Seven is gearing up to ramp up production of its flagship ring, roll out a more affordable variant—7 Ring Air—by Q2 FY26, and expand distribution across metro stations and e-commerce platforms like Amazon and Flipkart.
Founded by Vijay Khubchandani, Mahek Savla, and Karthik Menon, Seven offers a wearable payment solution built for the fast-moving, mobile-first Indian consumer. The ring uses NFC to enable secure tap-and-pay transactions—no charging, no PINs, no smartphone required.
Certified by RuPay and MasterCard, the device links to a UPI-powered prepaid wallet, and is crafted from IP68 zirconia ceramic, making it as durable as it is futuristic.
What sets Seven apart is not just its product, but its mission: to integrate smart payments into the everyday lives of Indian commuters, starting with metro users. The company is currently beta testing NCMC compatibility (National Common Mobility Card) and working on credit card tokenization for future releases.
Seven first grabbed attention on Shark Tank India, and now aims to deploy over 30 lakh rings by 2028, creating a contactless revolution that fits right on your finger.
“Our vision is to make smart payments invisible, intuitive, and inclusive,” says the founding team. “We’re excited to bring more Indians into the wearable fintech ecosystem—one ring at a time.”
