Indian Snack House, a clean-label snack brand rooted in South Indian culinary traditions, has raised ₹2.2 crore in a pre-seed funding round led by Titan Capital.
The Chennai-based D2C startup, founded in 2023 by Rajakumaran and Anbarasan, is on a mission to bring authentic South Indian snacks and sweets to households across India—and beyond.
From Tirunelveli Halwa and Srivilliputhur Palkova to Tuticorin Macaroons and Nagercoil Banana Chips, the brand is reviving traditional recipes while ensuring they are free from palm oil, preservatives, and artificial colors.
“This isn’t just about nostalgia. It’s about preserving and proudly sharing South India’s rich snack culture with modern consumers who care about both taste and health,” said Rajakumaran, co-founder of Indian Snack House.
With the fresh funding, the company plans to expand across more Indian cities and e-commerce platforms, and grow its product portfolio to include popular snacks from Kerala, Karnataka, Andhra Pradesh, and Telangana.
Operating entirely online, the brand already ships over 1,00,000 snack packets every month, thanks to growing demand from families and snack enthusiasts looking for genuine Indian flavors made the old-fashioned way.
Whether it’s a box of halwa heading to a home in Delhi or banana chips reaching a college hostel in Bengaluru, Indian Snack House is fast becoming the go-to destination for mindful indulgence rooted in regional identity.
-By Muskan Dengra| Indian startup Times
