How Parents of Entrepreneurs Support Alternative Paths
As a parent, what should you do if your adult child chooses not to take a normal job after finally getting a diploma? Sure, the job market is tough for new grads, but your friends’ recent graduates are finding jobs. And your child has interviewed for a few jobs you thought would be great. But […]
An Insurance Primer for Startups: Protecting Your New Business
Becoming a business owner is an exciting venture for many Americans. It offers opportunities to be your own boss, share your expertise and help others succeed and grow. However, it also comes with countless risks that can be overwhelming, especially for new entrepreneurs. Ensuring you have the right insurance coverage is crucial to safeguarding your […]
Free Digital Skills Training: From Business Plans to DIY PR
Verizon Small Business Digital Ready provides exclusive networking opportunities and digital skills training, from courses to live coaching sessions to personalized learning plans. These events and courses from are for the weeks of Oct. 6 and Oct. 13. They are just a sample of the program’s benefits. Join Verizon Small Business Digital Ready and enroll […]
Top Cybersecurity Threats Facing Businesses in 2024
As technology improves, cybersecurity threats to businesses are also becoming more advanced. In 2024, companies need to be prepared for a variety of attacks that could harm their data, systems and operations. This article discusses the main cybersecurity threats that businesses should be aware of this year. Ransomware Attacks Ransomware continues to be a major […]
Tips For Startups: Best Ways To Increase Your Sales
Hey there, hustlers, solopreneurs, and even family-run businesses! If you’re looking to fire up your startup sales, you’re in the right place. We’re diving deep into the world of strategic partnerships—those collaborations that can give your business a serious upgrade. Just think about it: partnerships mean reaching more people, sharing resources (because, let’s face it, […]
6 Ways to Increase Brand Awareness for an E-commerce Startup
With the rise of simple online store builders and logistics solutions catering to smaller businesses, the e-commerce market is more accessible than ever before. However, with 2.8 million e-commerce retailers in the United States alone and the industry expected to grow exponentially in the future, running a successful e-commerce business is also fiercely competitive. Whether […]
6 Ways to Increase Brand Awareness for an E-commerce Startup
With the rise of simple online store builders and logistics solutions catering to smaller businesses, the e-commerce market is more accessible than ever before. However, with 2.8 million e-commerce retailers in the United States alone and the industry expected to grow exponentially in the future, running a successful e-commerce business is also fiercely competitive. Whether […]
12 Mistakes to Avoid When Applying for an SBA Loan
Navigating the complexities of Small Business Administration loan applications can be daunting, so we’ve gathered firsthand advice from seasoned founders and CEOs. Understanding funding needs is a crucial first step that entrepreneurs too often fail to get right. Other loan applicants swing and miss on realistic goals for user acquisition. These common pitfalls and others […]
Ancestral Entrepreneurship: Fathers and Sons and ‘Experiencing the American Dream’
The following is an excerpt from Mark Matson’s new book, Experiencing the American Dream: How to Invest Your Time, Energy, and Money to Create an Extraordinary Life. The world is an amazing place, and if you help other people, you are rewarded for the value you create. That’s been my father’s attitude ever since he […]
Beyond Greenwashing: Why Startups Need Authentic Sustainability Practices
Supporting sustainable causes can win you the admiration of climate-conscious customers and help position your brand as eco-friendly. Finding ways to promote recycling, energy efficiency, and low-waste living may make your business eligible for tax credits and federal support, too, as the government seeks to aid firms that take their commitment to climate change seriously. […]
