Mirana Toys, a firm specializing in the design and manufacture of AI-enabled robots, AR-enabled RC cars, and educational toys, has successfully closed a Series A funding round, raising $57.5 crore (approximately) $6.9million.
The round was spearheaded by Arkam Ventures, with strong participation from existing investors Accel, Info Edge, and Riverwalk Holdings.
Strategic Use of Capital
The significant capital injection will be strategically utilized to scale up Mirana’s production capacity. Key investments include:
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Establishing a new factory equipped with advanced injection-molding and die-casting machines.
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Implementing in-house packaging lines.
This expansion is aimed at substantially increasing output to meet both burgeoning domestic and export demand. Furthermore, the company plans to enlarge its design and sales teams to actively pursue international growth opportunities.
Vertically Integrated and Global Focus
Founded in 2021 by Devansh Sharma and Ravi Yadav, Mirana operates a fully vertically integrated system, managing the entire process from 3D design, prototyping, electronics integration, tooling, and assembly through to compliance and quality control.
The company’s innovative product portfolio includes:
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AI-enabled robots
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AR-enabled RC cars and vehicles
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STEM kits and educational toys
With exports to the US already contributing approximately 40% of its total demand, Mirana is focused on global expansion, holding an order pipeline from the US and Europe and actively discussing partnerships with distributors in the Middle East and Africa.
Strong Domestic Presence
Domestically, Mirana Toys maintains a robust retail footprint, with products available in over 3,000 stores across India, in addition to presence on all major eCommerce and quick-commerce platforms. The company also holds licensing partnerships with prominent Indian automobile brands.
More than one million children worldwide currently use Mirana Toys, underscoring the company’s strong global reach and product appeal.
By: Sandhya Bharti
