In a stride forward for India’s homegrown fashion and streetwear culture, sneaker startup Gully Labs has raised ₹8.7 crore in a seed funding round — a mix of equity and venture debt aimed at powering its next phase of growth.
The round includes ₹7.6 crore in equity, led by Zeropearl VC, with backing from Untitled Ventures, Atrium Ventures, and notable angels like Vivekananda Hallekere (Bounce), Suhasini Sampath, Nishchay AG, Ashutosh Valani (Renee Cosmetics), Anurag Ramadasan, and Rahul Seth. The ₹1.1 crore in debt funding was led by Stride Ventures.
This comes just months after Gully Labs’ ₹1.1 crore pre-seed round in 2024, showing a rapid uptick in investor confidence.
What’s Next?
According to co-founders Arjun Singh and Animesh Mishra, the fresh capital will help diversify the product line, expand online and offline channels, and open exclusive retail outlets across metros — a crucial step in scaling the brand’s omni-channel strategy.
Founded in 2023, Gully Labs stands out in India’s fast-growing sneaker scene with its handcrafted designs rooted in cultural storytelling — from Phulkari-embroidered trainers to Onam-inspired silhouettes.
“Our aim is to create sneakers that not only look great but carry a piece of India’s heritage in every pair,” said co-founder Arjun Singh. “This funding helps us take our vision global.”
Currently selling through its own website and select partner stores, Gully Labs plans to build a larger production facility and broaden its footprint across India and beyond.
As streetwear culture continues to explode in India, Gully Labs is hoping to be more than just a fashion brand — it’s building a cultural movement, one handcrafted pair at a time.
